Citi Bike wants to make sure everyone gets out to vote this Election Day, so its parent company Motivate is offering free, all-day passes next Tuesday (November 6), reports Streetsblog NYC.
A recent study found that one of the reasons young Americans don’t vote is due to poor transportation options. (Bad candidates and “too busy” remain the top two reasons). So Motivate is hoping to incentivize young voters with free bike rides.
Users will be able to unlock the bikes using coupon code “BIKETOVOTE”. The coupon will be valid to residents of Jersey City, New York, and other cities with bike share programs operated by Motivate, such as Boston (Bluebikes), San Francisco Bay Area (Ford GoBike), and Washington, D.C. (Capital Bikeshare). A day pass in Jersey City typically costs $12.